Nourishing Hope in Tower Hamlets: Our 2025 Matched Giving Campaign Is Live! 💚

Support Bow Foodbank and double your impact through the Aviva Community Fund

Nourishing Hope in Tower Hamlets Bow Foodbank Matched Giving 2025

Bow Foodbank has launched its annual Nourishing Hope matched giving campaign, and we’re excited to share that the Aviva Community Fund is once again matching every donation made through our campaign page until 2nd January 2026.

This means every pound you donate will be doubled, helping us reach more neighbours facing food poverty, financial insecurity, and digital exclusion across Tower Hamlets.

With donations matched up to £250 per supporter (up to a total of £50,000), this is the most impactful way to support Bow Foodbank this year.

Why This Matched Giving Campaign Matters for Tower Hamlets

Tower Hamlets remains one of the areas with the highest levels of food poverty and cost-of-living pressures in the UK. Each week, Bow Foodbank supports over 400 guests with emergency food, advice, and compassionate support.

Last year’s fundraiser helped us make major improvements to the way we support people beyond food, including:

  • Expanding our referrals marketplace
  • Strengthening partnerships with specialist organisations such as Lawstop and FirstLove
  • Providing more advice and guidance for guests
  • Improving volunteer training to ensure support is offered with dignity
  • Capturing guest feedback to shape services around real community needs

These improvements have made Bow Foodbank one of the most trusted frontline support hubs in Tower Hamlets.

What This Year’s Campaign Will Fund in 2026

As the needs in our community grow, we are focusing on services that build long-term resilience, reduce financial vulnerability, and support families in crisis.

Your matched donation will help us expand:

1. Support for Young People

We want to provide more than just food, and help the young people we support in building confidence, financial literacy, and practical life skills.

2. Digital Inclusion Support

Helping residents access essential online services, benefits, job applications and healthcare and place their orders with us online.

3. Safe Baby-Feeding Support

Ensuring carers have access to the essentials and guidance needed to feed their children safely in partnership with the baby feeding team.

4. Housing & Homelessness Advocacy

Providing support for neighbours navigating eviction risk, temporary accommodation, or unsafe housing.

These services help ensure that people who come to Bow Foodbank not only receive food but also leave with dignity, hope, and practical support that helps build their resilience.

How You Can Support Bow Foodbank’s Campaign

There are two simple, impactful ways you can help:

  1.  Donate to the Aviva Community Fund campaign

Every pound you give up to £250 is matched, making your donation go twice as far.
👉 Click here to donate now
This is the best place to donate while matched funding is available.

  1. Share the campaign

Spreading the word helps us reach more local people and increase the total impact we can have. Share with friends, family, neighbours, colleagues or local businesses.

If each supporter encourages just five people to donate £25, we’ll meet our target and fund these vital services for 2026.

An Amazing Start Already

In the first few days of the campaign, we’ve already raised over £4,500, this early momentum shows just how much this community cares. It means a lot to the team as we come into one of our busiest seasons to know they they have your backing.

Thank you to everyone who has donated, shared the link, spoken to neighbours, or helped us in any way. Bow Foodbank exists because of the kindness of our volunteers, supporters, and local partners.

Help Us Nourish Hope in Tower Hamlets

Your support makes a profound difference to the hundreds of families, young people and individuals who turn to us each week. Donate today, double your impact, and help us support our community with dignity and hope into 2026.
Thank you from everyone at Bow Foodbank.

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